About

Here at Zeto Creative, our work is the same caliber as big agencies, without the big-agency prices. We’ll work with you one-on-one to build new brands or energize already-established ones. We’ll help you bring useful content to your buyer at the exact moment that it is needed. Need to establish a presence and create results utilizing new media like Facebook, Twitter and blogging? We’ve got you covered there, too.

We’ll listen to you and collaborate closely as a single-focused team until we’ve identified, understood and met your goals. We use our disciplined focus all the way from the ‘big idea’ down to the seemingly invisible details of your project. We strive for excellence not only in the solutions we architect and the problems we solve , but in how we treat you. And it shows. Our approach doesn’t rely on ‘smoke & mirrors,’ pseudo-processes or layers of ‘middlemen’ between our creative team and you. What you see is simply what you get: impactful creativity, powerful problem-solving, authentic collaboration and good old-fashioned hard work. Back to basics? You bet. We like it that way, and we’re pretty sure you will, too.

Lisa Conner
Principal / Creative Director

Creatively brilliant and attuned to her clients' needs, Lisa's body of design work demonstrates her innate ability to listen closely and give her clients exactly what they want—and need. Lisa blends extraordinary communication skills, creative talent and an unflagging work ethic with an often uncanny sense of business intuition to bring innovative, fresh ideas to life for her clients. With a savvy head for business, and often a big heart for a good cause, Lisa has instrumentally grown and branded a broad spectrum of companies and nonprofit agencies since 1998. She created Zeto Creative so she could foster long-term client relationships and work more closely with her clients in an environment where ethics, honesty and sincerity lead the way to creating impactful, meaningful work.

Scott Kessler
Creative Director

Laid-back and easy-going, Scott is the creative force you want when your brand needs to take that next step forward. Scott began his award-winning design career in ’94, working for agencies of all sizes including a successful stint with his own shop, and teaching creative classes at Platt College in Denver and currently at the University of Akron in Ohio. Scott’s undeniable expertise and fresh approach continually win over his clients’ respect and admiration. Scott is dedicated to delivering success on-time and on-budget. Scott is also the current Programs Chair for the Akron Chapter of the American Advertising Federation. Scott enjoys working one-on-one with his clients, building brands and eating pizza.

Robert Elrod
Interactive Director

A born problem solver, Robert brings his inventiveness and tenacity to every project. He's worked for large corporations, design firms, and as an independent contractor, giving him a unique perspective on what it's like to walk a mile in his client's shoes. He understands the need to complete projects on a tight deadline and within budget. His work ethic has helped him adapt from the days of working in small typographic studios to thriving in virtual firms. Robert has worked in the marketing industry for over 25 years and has done everything from setting type to designing logos, websites, interactive presentations and training materials to building complete brands from the ground up. He enjoys creating illustrations for the comic book and horror industries when not concentrating on interactive projects. Although he has a penchant for expertly illustrating zombies, ghouls and other-worldly creatures in his spare time, Robert is nothing like the creatures and nether worlds that he enjoys bringing to life. He prefers cuddling his baby granddaughter—far from creepy—and his nice and easygoing, grounded personality could never be construed as zombie-like!